Soyaconcept
Soyaconcept is a Danish womenswear brand offering an everyday wardrobe of tops, dresses, knitwear, trousers, outerwear and accessories. It sells through its own web shops in several European countries and through B2B channels for retailers.
| Country | Denmark |
|---|---|
| Sizes | XS to XXL |
| Web shops | Denmark, Germany, Sweden, Netherlands |
| Trade | B2B shops for retailers |
| Website | soyaconcept.com |
What is Soyaconcept?
Soyaconcept is a Danish womenswear label, registered as a Danish company. It focuses on an everyday wardrobe for women, sold in sizes XS to XXL.
Products and positioning
The collections cover the full range of casual and smart casual women's clothing, with an emphasis on easy combinations rather than occasionwear.
- T-shirts, blouses and shirts
- Dresses, skirts and shorts
- Knitwear, cardigans, waistcoats and blazers
- Trousers, jeans and sweatpants
- Outerwear and accessories such as scarves, hats, gloves and belts
The brand provides a care guide and a Shop with care section that encourages customers to look after their clothes.
Distribution
- Own online shops for Denmark, Germany, Sweden and the Netherlands, plus an international store
- B2B shops for international retailers and for Norway, together with a media bank for partners
- Online platforms such as Zalando
- Trade fairs including Glee in Birmingham, where it has exhibited as Soya Concept
Why it matters
Soyaconcept is typical of the Danish mid-market womenswear sector, combining wholesale to independent retailers with direct online sales across northern Europe.
Frequently asked questions
Where is Soyaconcept from?
Soyaconcept is a Danish womenswear brand.
What does Soyaconcept sell?
Soyaconcept sells women's clothing including tops, dresses, knitwear, trousers, jeans, outerwear and accessories in sizes XS to XXL.