Stains & Stories
Stains & Stories is a children's clothing brand designed in the Netherlands. It makes playful, colourful clothing for children aged roughly one to ten, with an emphasis on sustainable materials and fair production.
| Country | Netherlands |
|---|---|
| Category | Childrenswear |
| Sizes | 92 to 140 |
| Retail reach | 300+ stores |
| Sister brands | Babyface, A Tiny Story |
| Website | stainsandstories.com |
What is Stains & Stories?
Stains & Stories is a Dutch childrenswear brand that describes itself as quirky, cool and sustainable. Its collections are designed in Holland and combine funny graphics, new colour combinations and trend led shapes for children.
The brand sits alongside the kidswear labels Babyface and A Tiny Story, which it presents as its sister brands.
Products and positioning
The range covers children's clothing in sizes 92 to 140, aimed at kids of about one to ten years old. The brand stresses soft, comfortable garments and positions itself on three points:
- Environmentally friendly, high quality materials
- Production in a safe environment where employees are treated fairly
- Playful designs with humorous imagery and bold colour
Distribution
Stains & Stories is sold through more than 300 stores, which customers can find through a store locator, as well as through its own website. A separate B2B webshop serves retail customers.
Why it matters
The label shows how an established kidswear business can add a younger, more graphic brand to its portfolio, pairing a sustainability message with a strong wholesale footprint in independent children's stores.
Frequently asked questions
Where is Stains & Stories from?
Stains & Stories is designed in the Netherlands.
What sizes does Stains & Stories make?
The brand makes children's clothing in sizes 92 to 140, for children of roughly one to ten years old.