29 October 2026International edition
Vol. I · No.
29 October 2026
AI IN FASHION
DAILY
The daily briefing on AI in the fashion business
Where fashion meets artificial intelligence.
Sportswear and outdoor

tasc Performance

United States

tasc Performance is a family-founded activewear brand from New Orleans. It makes men's and women's performance and lifestyle apparel from bamboo-based fabrics blended with organic cotton or merino wool.

Facts
FoundersAl Andrews, Todd Andrews
OriginNew Orleans
Key materialBamboo blended with organic cotton or merino
Own storesNew Orleans, Dallas, Houston, Mountain Brook
Websitetascperformance.com
Segment
Premium
Categories
SportswearMenswearWomenswear
Sales channels
WholesaleOwn storesE-commerce

What is tasc Performance?

tasc Performance is an American activewear company founded by Al Andrews and his son Todd Andrews in New Orleans. The name is formed from the first initials of family members Todd, Al, Scott and Cindy Andrews.

History

The brand was created after two years of research and development into bamboo fibre, which the company has used for its fabrics since 2009.

Products and positioning

tasc blends bamboo cellulose fibres with organic cotton or merino wool, then spins them into soft yarns, and uses its own finishing process called BamCo.

  • T-shirts, hoodies, shorts and trousers
  • Golf polos and vests
  • Leggings and yoga clothing
  • MOSOmerino base layers, socks and hats

Distribution

The brand is sold through a large network of US speciality retailers and has its own shops in New Orleans, Dallas, Houston and Mountain Brook near Birmingham, Alabama, as well as an online store.

Why it matters

tasc is an example of a material-led sportswear brand, competing on fibre innovation and comfort rather than on scale.

Frequently asked questions

Where is tasc Performance from?

tasc Performance is a family-founded brand from New Orleans, Louisiana.

What is tasc Performance clothing made of?

Its fabrics are based on bamboo fibre blended with organic cotton or merino wool.

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