Topper
Topper is a traditional Argentine sportswear brand that is also well established in Brazil. It makes sports footwear and apparel, and its Brazilian and Argentine operations came under the control of Brazilian entrepreneur Carlos Wizard Martins after deals with Alpargatas.
| Origin | Argentina |
|---|---|
| Key markets | Argentina, Brazil |
| Former owner | Alpargatas |
| Buyer of Argentine operations | Carlos Wizard Martins (2018) |
| Website | topper.com.br |
What is Topper?
Topper is a sports brand with its roots in Argentina, where it is regarded as a traditional national sportswear label. It produces sports footwear and apparel and has a significant presence in both Argentina and Brazil.
History
For many years Topper belonged to Alpargatas, the textile and footwear group. Brazilian entrepreneur Carlos Wizard Martins first acquired full control of the Topper and Reina brand operations in Brazil. In 2018 he agreed to buy into Alpargatas' Argentine textile business, which included all of Topper's operations in Argentina, with options covering the remaining stake.
Products and positioning
Topper makes sports footwear and apparel. In Brazil the brand has also invested in casual footwear to broaden its appeal beyond performance products.
Why it matters
Topper's history shows how South American sportswear labels have been restructured across borders, with ownership of a single brand split by country before being brought together under one investor.
Frequently asked questions
Where is Topper from?
Topper is a traditional Argentine sports brand that is also widely sold in Brazil.
Who owns Topper?
Brazilian entrepreneur Carlos Wizard Martins acquired the Brazilian operations and in 2018 agreed to buy Topper's Argentine operations from Alpargatas.