14 October 2026International edition
Vol. I · No.
14 October 2026
AI in Fashion
DAILY
The daily briefing on AI in the fashion business
Where fashion meets artificial intelligence.
Bags, accessories and eyewear

Urban Medley

Netherlands

Urban Medley is a sustainable accessories brand selling scarves, wraps and bags made with artisan communities in India. It combines traditional weaving and printing with contemporary design.

Facts
ProductsScarves, wraps and bags
ProductionArtisans in India
MaterialsPeace silk, organic cotton, burlap, upcycled leather
Websiteurbanmedley.com
Segment
Mid-market
Categories
AccessoriesBags
Sales channels
E-commerceMarketplaces

What is Urban Medley?

Urban Medley is an accessories label that works with small communities of weavers and printers in India to combine traditional methods with contemporary design. Its aim is to offer accessories that help customers shape their own style while supporting traditional crafts.

Products and positioning

  • Scarves, kimonos and wraps, including a peace silk scarf woven from Tussar silk
  • Crossbody bags and slings, such as the Boo sling made with The Burlap People in Kolkata
  • Fabric bags made by women working from home in a village in Tamil Nadu

Materials include organic black cotton, peace silk and organic leather. The Boo bag pairs burlap with leather that is partly upcycled from manufacturers' surplus. Pieces are produced in small batches, and the brand plants a tree for each purchase through Tree Nation.

Distribution

Urban Medley sells through its own web shop and through sustainable fashion platforms such as Project Cece, where its products carry fair trade and eco-friendly labels.

Production model

Weavers mostly work from home and set their own hours, while printers work in a small workshop, an arrangement the brand presents as central to its social approach.

Why it matters

Urban Medley represents the small, craft-led accessories brands that link European shoppers with artisan supply chains in India.

Frequently asked questions

What does Urban Medley sell?

Urban Medley sells scarves, kimonos, wraps and bags made with artisan weavers and printers in India.

Is Urban Medley sustainable?

The brand uses materials such as peace silk, organic cotton and partly upcycled leather, produces in small batches and plants a tree per purchase.

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