Warmbat
Warmbat is a footwear brand first introduced in Perth, Western Australia, in 1969, known for sheepskin boots. Now owned by a Dutch company, it also makes sneakers, work boots and other casual footwear.
| Introduced | 1969, Perth, Western Australia |
|---|---|
| Ownership | Dutch company |
| Signature product | Australian sheepskin boots |
| Main markets | Europe and Japan |
| Website | warmbat.com |
What is Warmbat?
Warmbat, also known as Warmbat Australia, is a footwear brand that was first introduced in Perth, Western Australia, in 1969. The brand is now owned by a Dutch company and its main markets are Europe and Japan.
Products and positioning
Warmbat is best known for sheepskin boots made from Australian sheepskin. Its range has expanded to include fashion sneakers, work boots and other casual footwear, along with accessories. The brand uses Aboriginal artwork in its logo and designs, underlining its Australian origins.
History
Over the years Warmbat was sold in around 20 countries, including Australia, the United States, Canada, Hong Kong, Japan, Germany, Russia and the United Kingdom, and at one point also had an office in Dayton, Ohio. Its trademark is registered in 26 countries. In the sheepskin boot category it competes with brands such as UGG.
Distribution
Warmbat sells through footwear retailers and large European fashion platforms such as Zalando, where its snow boots and seasonal styles are widely available.
Why it matters
Warmbat illustrates how an Australian heritage product has been developed into an international footwear brand under European ownership.
Frequently asked questions
Where is Warmbat from?
Warmbat was first introduced in Perth, Western Australia, in 1969. It is now owned by a Dutch company.
What does Warmbat sell?
Warmbat sells sheepskin boots made from Australian sheepskin, as well as sneakers, work boots and other casual footwear.