Woman Within
FullBeauty Brands · United States
Woman Within is an American plus-size womenswear brand owned by FullBeauty Brands, offering casual clothing in sizes 12 to 44. It is sold through catalogue and online channels.
| Parent group | FullBeauty Brands |
|---|---|
| Group headquarters | New York, United States |
| Size range | 12 to 44 |
| Focus | Plus-size casual wear |
| Website | womanwithin.com |
What is Woman Within?
Woman Within is a plus-size casual wear brand for women, launched and operated by FullBeauty Brands, the New York based group that specialises in extended size apparel.
Products and positioning
The brand focuses on comfortable everyday clothing in an extended size range from 12 to 44. Its positioning is value-oriented, targeting customers who want casual basics and wardrobe staples in sizes often underserved by mainstream fashion retailers.
Distribution
Woman Within sells directly to consumers via its website and the catalogue business that FullBeauty Brands is known for. Orders are fulfilled from the group's centres in Indianapolis and Plainfield, Indiana.
Group context
Within FullBeauty Brands, Woman Within sits alongside a portfolio of size-inclusive labels, including:
- Roaman's, Jessica London and Catherines
- ELOQUII and ellos
- Swimsuits For All, KingSize and BrylaneHome
Why it matters
Woman Within is part of one of the largest dedicated plus-size apparel groups in the United States, illustrating how a portfolio of direct-to-consumer brands can serve distinct customer segments within the extended size market.
Frequently asked questions
Who owns Woman Within?
Woman Within is owned by FullBeauty Brands, a New York based plus-size apparel group.
What sizes does Woman Within offer?
Woman Within offers women's clothing in sizes 12 to 44.