Ziera
Munro Footwear Group · New Zealand
Ziera is a women's comfort footwear brand founded in New Zealand by two podiatrists and now owned by Australia's Munro Footwear Group. It combines fashion styling with contoured footbeds, orthotic-friendly designs and wide fittings.
| Origin | New Zealand |
|---|---|
| Founded by | Two podiatrists |
| Owner | Munro Footwear Group |
| Focus | Women's comfort and orthotic-friendly footwear |
| Website | zierashoes.com.au |
What is Ziera?
Ziera is a comfort footwear brand for women that originated in New Zealand. It was founded by two podiatrists, and for more than 70 years it was owned and run in New Zealand by their families. Today it belongs to Munro Footwear Group, an Australian family business whose portfolio includes Diana Ferrari, Supersoft and Mollini.
History
The brand's approach grew out of the founders' research, which measured more than 10,000 women's feet across New Zealand. That foot-health focus remains central to how Ziera designs its shoes.
Products and positioning
Ziera combines fashion-forward design with podiatric support. Key features include:
- Anatomically contoured footbeds, mostly removable for custom orthotics
- Orthotic-friendly styles
- Wide and extra-wide fittings
- Endorsement by the Australian Podiatry Association (APodA)
Distribution
Ziera sells through dedicated online stores in Australia and New Zealand, and through physical retailers listed in its stockist locator.
Why it matters
Ziera sits in the growing comfort and foot-health segment of women's footwear, where medical credibility and fit options are as important to customers as styling.
Frequently asked questions
Where is Ziera from?
Ziera was founded in New Zealand by two podiatrists and is now owned by Australia's Munro Footwear Group.
Are Ziera shoes orthotic friendly?
Yes, many Ziera styles have removable contoured footbeds to fit custom orthotics, and the brand offers wide and extra-wide fits.