29 October 2026International edition
Vol. I · No.
29 October 2026
AI IN FASHION
DAILY
The daily briefing on AI in the fashion business
Where fashion meets artificial intelligence.
Premium and contemporary

11 Honoré

ELOQUII · United States

11 Honoré is an American size-inclusive luxury fashion name founded in 2017 by Patrick Herning, offering designer womenswear in sizes 10 to 28. It is now a collection sold by the plus-size brand ELOQUII.

Facts
Founded2017
FounderPatrick Herning
Size range10 to 28
Sold byELOQUII
Website11honore.com
Segment
Premium
Categories
Womenswear
Sales channels
E-commerce

What is 11 Honoré?

11 Honoré is a size-inclusive luxury womenswear name from the United States. It was founded in 2017 by Patrick Herning, who previously ran the influencer marketing firm PMH Partners Consulting.

History

11 Honoré launched as an online retailer of designer fashion in extended sizes, starting with 15 brands and growing to nearly 80 by 2019, including Prabal Gurung, Christian Siriano, Chromat and Marc Jacobs. In February 2019 it opened New York Fashion Week with a size-inclusive runway show.

Products and positioning

Today 11 Honoré is a luxury collection sold by ELOQUII, the plus-size fashion brand. The collection offers:

  • Evening dresses and gowns
  • Tailored trousers
  • Statement tops and refined separates

It is cut in sizes 10 to 28, with sculptural silhouettes and considered tailoring.

Why it matters

11 Honoré helped bring designer and luxury fashion to plus-size customers online, and its evolution from multi-brand e-tailer to a collection within ELOQUII reflects consolidation in size-inclusive fashion.

Frequently asked questions

Who founded 11 Honoré?

11 Honoré was founded in 2017 by Patrick Herning.

Where can you buy 11 Honoré?

11 Honoré is now sold as a luxury collection by the plus-size brand ELOQUII.

All brands