29 October 2026International edition
Vol. I · No.
29 October 2026
AI IN FASHION
DAILY
The daily briefing on AI in the fashion business
Where fashion meets artificial intelligence.
Jewellery and watches

Altınbaş

Turkey

Altınbaş is a Turkish jewellery brand founded in Gaziantep in 1975, known for gold and diamond jewellery. It sells rings, bracelets, chains, earrings, pendants and watches through stores across Turkey.

Facts
Founded1975, Gaziantep
CountryTurkey
Core productsGold and diamond jewellery
Gold standards14, 18 and 22 carat
Websitealtinbas.com
Segment
Premium
Categories
JewelleryWatches
Sales channels
Own storesFranchise

What is Altınbaş?

Altınbaş is one of Turkey's best-known jewellery retailers and brands. Founded in Gaziantep in 1975, it grew into a national name in gold jewellery and is recognised both in Turkey and abroad.

Products and positioning

The brand's core is gold jewellery in 14, 18 and 22 carat, complemented by pieces set with diamonds and other precious stones. The assortment ranges from everyday gold pieces to statement designs and includes:

  • Rings
  • Bracelets and bangles
  • Chains and pendants
  • Earrings
  • Watches

Distribution

Altınbaş sells through a network of stores in shopping centres across Turkey, including major Istanbul malls such as Cevahir and Profilo, alongside dealer-run locations. The company also exhibits at the Istanbul Jewelry Show, one of the main trade events of the Turkish jewellery industry.

Why it matters

Turkey is one of the world's significant gold jewellery markets, and Altınbaş is among the domestic brands that turned a regional jeweller into a nationwide retail chain, with high visibility built partly through sponsorship of popular Turkish television series.

Frequently asked questions

Where is Altınbaş from?

Altınbaş is a Turkish jewellery brand founded in Gaziantep in 1975.

What does Altınbaş sell?

Altınbaş sells gold jewellery in 14, 18 and 22 carat, diamond and gemstone pieces, and watches.

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