9 October 2026International edition
Vol. I · No.
9 October 2026
AI in Fashion
DAILY
The daily briefing on AI in the fashion business
Where fashion meets artificial intelligence.
Premium and contemporary

Bad Bear

Turkey

Bad Bear is a Turkish ready-to-wear brand for men and women, founded in 2013 by Seyhan Selçuk. It sells clothing and accessories through its own stores and department and multi-brand retailers in Turkey.

Facts
Founded2013
Founder and CEOSeyhan Selçuk
CountryTurkey
Flagship stores (2022)Istanbul, Ankara, Antalya, Trabzon
Segment
Mid-market
Categories
WomenswearMenswearAccessories
Sales channels
Own storesWholesaleDepartment stores

What is Bad Bear?

Bad Bear is a Turkish fashion brand founded in 2013 by Seyhan Selçuk, who is also its chief executive. A 2022 interview in the Turkish business magazine Para Dergisi describes it as one of the country's youngest ready-to-wear brands.

Products and positioning

The brand offers menswear and womenswear, including shirts, sweatshirts, sports tights, T-shirts, winter coats and summer dresses. Its accessories range covers socks, perfume, belts and travel bags. According to the interview, Bad Bear does not manufacture its own goods; Turkish manufacturers produce them.

Distribution

At the time of the interview, Bad Bear operated four flagship stores, in Istanbul, Ankara, Antalya and Trabzon. It was also sold through more than 400 active points of sale in Turkey, including department stores and multi-brand stores.

The company said it planned its first overseas flagship for the first quarter of 2023. Target export markets named in the interview included Portugal and Spain, as well as Canada, Russia, Germany and Poland, mainly through multi-brand retailers.

Frequently asked questions

Where is Bad Bear from?

Bad Bear is a Turkish fashion brand, with flagship stores in Istanbul, Ankara, Antalya and Trabzon.

Who founded Bad Bear?

Bad Bear was founded in 2013 by Seyhan Selçuk, who is also its chief executive.

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