buttertea
Germany
buttertea is a luxury cashmere knitwear brand run by buttertea GmbH. Its pieces are hand-knitted in Tuscany, Italy, from natural, undyed fibres and made to order.
| Company | buttertea GmbH |
|---|---|
| Product | Cashmere knitwear |
| Made in | Tuscany, Italy |
| Material | 100 per cent cashmere, undyed |
| Production model | Made to order |
| Website | de.buttertea.com/en |
What is buttertea?
buttertea is a brand of luxury cashmere knitwear. Its website describes the products as luxury cashmere hand-knitted in Tuscany from natural, undyed fibres, and names the company as buttertea GmbH. The site does not state a founding date or founders.
Products and positioning
The knitwear is made from 100 per cent cashmere and sold as timeless pieces, made to order and designed to last for decades. Examples on the website include:
- Beatrice, a cashmere sweater with voluminous sleeves and gold-coloured statement buttons at the cuffs
- Megan, a cashmere piece with a relaxed fit
- Lou, a sleeveless turtleneck knit top in beige
Presence
The website lists events where the brand showed its products, including Trunk Clothiers in Zurich and London in October 2022 and Pitti Uomo in Florence in early 2022. Its magazine sections cover natural production, handcrafting, why materials matter and care.
Why it matters
buttertea places the emphasis on made-to-order production and natural, undyed fibres, a small-batch approach to luxury knitwear.
Frequently asked questions
Where is buttertea from?
buttertea is operated by buttertea GmbH, and its cashmere is hand-knitted in Tuscany, Italy.
What does buttertea sell?
buttertea sells luxury cashmere knitwear such as sweaters and knit tops, made to order from natural, undyed fibres.