Class
Class is a Brazilian streetwear brand founded in 2014 in Santo André, São Paulo state. It makes caps, jackets, trousers and T-shirts shaped by skateboarding and pichação graffiti culture.
| Founded | 2014 |
|---|---|
| Founders | Eric Cesar, Rafaela Sayuri |
| Base | Santo André, São Paulo state |
| Influences | Skateboarding, pichação |
| Website | classofficial.com.br |
What is Class?
Class is a streetwear label from Santo André, in the ABC Paulista industrial region of São Paulo state, Brazil. Its visual language draws on skateboarding and on pichação, the distinctive Brazilian style of graffiti tagging.
History
The brand was started in 2014 by skateboarder Eric Cesar and his partner Rafaela Sayuri, after a knee injury ended his plans to skate professionally. The founders regard the region's industrial roots as central to the brand's identity.
Products and positioning
Class began with caps and gradually added further categories:
- Caps and headwear
- Jackets, trousers and T-shirts
- Accessories such as tote bags and stickers
- Knitwear, including a piece in Italian wool
The founders cite references ranging from Supreme and Palace to Comme des Garçons and Helmut Lang, and describe their approach as mixing contrasts such as "lixo e luxo" (trash and luxury). The brand has collaborated with Burger Map, Vintage Skate and the pichação collective Oscururu.
Distribution
Collections are sold online through the brand's own shop at classofficial.com.br.
Why it matters
Class is part of a wave of Brazilian streetwear labels that turn local street culture into fashion, and international outlets such as Sabukaru have featured it as an example of street culture from Brazil.
Frequently asked questions
Where is Class from?
Class is a streetwear brand from Santo André, in the ABC Paulista region of São Paulo state, Brazil.
Who founded Class?
Class was founded in 2014 by skateboarder Eric Cesar and his partner Rafaela Sayuri.