Cotopaxi
Independent, privately held benefit corporation · United States
Cotopaxi is a Salt Lake City outdoor clothing and gear brand known for bright colours and sustainable production. It is a privately held benefit corporation and certified B Corp. Lindsay Shumlas became chief executive in 2024.
| Founded | 2014 |
|---|---|
| Founders | Davis Smith, Stephen Jacob and CJ Whittaker |
| Chief executive | Lindsay Shumlas (since 2024) |
| Headquarters | Salt Lake City, Utah |
| Status | Private benefit corporation, certified B Corp |
| Segment | Digital-native and DTC brands |
| Website | cotopaxi.com |
What is Cotopaxi?
Cotopaxi sells outdoor clothing and gear, including backpacks and jackets known for bright colours and sustainable production. Wikipedia describes it as a private benefit corporation, certified as a B Corp, headquartered in Salt Lake City, Utah.
History
The company was founded in 2014 by Davis Smith, Stephen Jacob and CJ Whittaker, although the infobox on Wikipedia lists only Smith and Jacob. Range Light Ventures, now Ridgeline Ventures, led an 11.1 million US dollar round in 2016, and a 45 million US dollar round in 2021 included Bain Capital.
Leadership
In 2023 Smith stepped down as chief executive to serve a three year mission in Brazil, and Damien Huang succeeded him. In 2024 Huang left and Lindsay Shumlas, previously chief operating officer and chief financial officer, became chief executive.
Why it matters
Cotopaxi is a leading example of a venture backed outdoor brand built around a benefit corporation structure. The sources available did not document its channel mix or technology use, so these are not described here.
Frequently asked questions
Who founded Cotopaxi?
Cotopaxi was founded in 2014 by Davis Smith, Stephen Jacob and CJ Whittaker, according to Wikipedia.
Who is the CEO of Cotopaxi?
Lindsay Shumlas became chief executive in 2024, replacing Damien Huang. She previously served as chief operating officer and chief financial officer.