Frankie4
Frankie4 is an Australian footwear brand sold in its own stores and through department stores. It has expanded to the United States with a flagship in Bellevue, Washington.
| Country | Australia |
|---|---|
| Category | Footwear |
| US flagship | Bellevue Square, Seattle |
| Australian partner | David Jones |
| Website | frankie4.com |
What is Frankie4?
Frankie4 is an Australian footwear brand. It sells shoes through its own stores, wholesale partners and online, and has grown from its home market into the United States.
Distribution
In Australia, Frankie4 is sold through nine David Jones flagship stores across New South Wales, Victoria, Queensland, Western Australia and South Australia. Named locations include Bondi, Burwood, Doncaster, Queens Plaza and Adelaide Central Plaza, and the range is also sold on the David Jones website.
In the United States, the brand has partnerships with Nordstrom, Dillard's and Von Maur, plus a flagship store at Bellevue Square in Seattle. It opened a US headquarters and its first American store in January 2022.
Wholesale approach
Director Tennille Dumbell has described the company's wholesale and supply chain work, noting that styles for Autumn/Winter 2026 were already committed, with a larger buy planned for the upcoming season.
Why it matters
Frankie4 is an example of an Australian footwear label building both its own retail and department store partnerships across two continents, rather than relying on one channel.
Frequently asked questions
Where is Frankie4 from?
Frankie4 is an Australian footwear brand that now also sells in the United States.
Where can you buy Frankie4?
Frankie4 is sold in David Jones stores in Australia and through Nordstrom, Dillard's, Von Maur and its own flagship in the United States.