Hesper Fox
Hesper Fox is a London based sleepwear and loungewear brand whose pieces are designed in London and made in Europe. It offers pyjamas, nightdresses, robes, lingerie, swimwear and homewares in silk, cotton and linen.
| Base | London, United Kingdom |
|---|---|
| Production | Made in Europe |
| Materials | Silk, cotton, linen |
| Focus | Sleepwear and loungewear |
| Website | hesperfox.com |
What is Hesper Fox?
Hesper Fox is a British nightwear and loungewear label based in London. Its pieces are designed in London and made in Europe, with production in Portugal, and the brand describes them as sustainably produced. Hesper Fox has been featured by fashion and lingerie titles among the pyjama labels favoured by editors.
Products and positioning
The brand's core is sleepwear in natural fibres, with the offer extending into related categories:
- Pyjama sets, nightdresses and nightshirts
- Robes, camisoles and shorts
- Lingerie, swimwear and kids' pyjamas
- Sleep masks, silk headbands and homewares
Materials include silk, pure cotton and linen, and prints play an important role, with designs such as a snake print presented as a take on animal patterns. The range also includes ready to wear pieces.
Distribution
Hesper Fox sells through its own online shop and has presented its collections to retail buyers, including at appointment based showcases in Paris alongside other British loungewear labels.
Why it matters
Hesper Fox reflects the rise of premium loungewear as a category in its own right, with brands extending from pyjamas into daywear, swimwear and home to serve customers who dress for comfort across settings.
Frequently asked questions
Where is Hesper Fox from?
Hesper Fox is a London based brand whose pieces are designed in London and made in Europe.
What does Hesper Fox sell?
Hesper Fox sells pyjamas, nightdresses, robes, loungewear, lingerie, swimwear, accessories and homewares.