Indosole
Indosole is a sustainable footwear brand founded in 2004 by Kyle Parsons that makes handmade shoes and sandals with soles from discarded tyres. Its footwear is produced in Indonesia.
| Founded | 2004 |
|---|---|
| Founder | Kyle Parsons |
| Production | Indonesia |
| Material | Recycled tyres |
| Website | indosole.com |
What is Indosole?
Indosole is a sustainable footwear brand built around a single idea: turning discarded tyres into shoe soles. It was founded in 2004 by Kyle Parsons and makes its products in Indonesia.
History
The brand began on Parsons' first trip to Indonesia, when he had sandals made in Bali with soles cut from old tyres. He decided to build a company around waste tyres as the sole material, and Indosole was born. The brand says it has kept more than 100,000 tyres out of landfill.
Products and positioning
Indosole makes handmade footwear, with sandals as its core product. Its key features are:
- Signature soles made from recycled tyres
- Use of tyre powder as a material
- Handmade production in Indonesia
The brand positions itself on durability and environmental impact, and states an aim of growing the business while reducing its global footprint.
Distribution
Indosole sells online through its own website and through sustainability-focused retailers and marketplaces.
Why it matters
Indosole is an early example of a footwear brand designed around upcycled industrial waste, an approach that has since become a reference point for circular footwear.
Frequently asked questions
Who founded Indosole?
Indosole was founded in 2004 by Kyle Parsons after he had tyre-soled sandals made in Bali.
What are Indosole shoes made of?
Indosole footwear uses soles made from discarded tyres and is handmade in Indonesia.