29 October 2026International edition
Vol. I · No.
29 October 2026
AI IN FASHION
DAILY
The daily briefing on AI in the fashion business
Where fashion meets artificial intelligence.
Jewellery and watches

Jon Richard

United Kingdom

Jon Richard is a British jewellery specialist designing pieces for everyday wear and special occasions. It is known for its bridal and occasion collections and its Simply Silver sterling silver brand.

Facts
CountryUnited Kingdom
FocusBridal, occasion and everyday jewellery
Sister brandSimply Silver
Retail partnerNext concessions
Websitejonrichard.com
Segment
Mid-market
Categories
JewelleryAccessories
Sales channels
WholesaleE-commerce

What is Jon Richard?

Jon Richard is a UK jewellery business with a history of more than three decades in designing jewellery for everyday wear and special occasions. It also operates Simply Silver, a design-led sterling silver brand.

Products and positioning

The business focuses on accessible fashion jewellery, with key ranges including:

  • Bridal collections
  • Occasion jewellery
  • Everyday jewellery
  • Simply Silver sterling silver pieces

Its bridal ranges have long been a core part of the offer, with dedicated bridal collections launched for the wedding market.

Distribution

Jon Richard sells online and through retail partners. In 2021, following a successful online partnership with Next, it launched concessions in ten Next stores, including Birmingham Bullring, Merry Hill, Metrocentre Gateshead, Manchester Arndale, Lakeside and Cardiff, and later expanded into further Next stores.

Why it matters

Jon Richard illustrates how a specialist fashion jewellery supplier can grow through partnerships with large clothing retailers, combining online collaboration with physical concessions on the high street.

Frequently asked questions

What does Jon Richard sell?

Jon Richard sells bridal, occasion and everyday jewellery, as well as sterling silver pieces under its Simply Silver brand.

Where can you buy Jon Richard jewellery?

Jon Richard sells online and through retail partners, including concessions in selected Next stores in the UK.

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