14 October 2026International edition
Vol. I · No.
14 October 2026
AI in Fashion
DAILY
The daily briefing on AI in the fashion business
Where fashion meets artificial intelligence.
Premium and contemporary

KOJIN

Netherlands

KOJIN is a Dutch unisex fashion label inspired by Asian minimalist culture and lifestyle. It makes hoodies, jackets, trousers and suits that sit between high-end fashion and streetwear.

Facts
CountryNetherlands
StyleMinimalist, unisex
Key collectionShizen Collection
ChannelOwn online store
Websitekojinstore.com
Segment
Mid-market
Categories
MenswearWomenswear
Sales channels
E-commerce

What is KOJIN?

KOJIN is a fashion label from the Netherlands built around a minimalist philosophy: perfection lies in simplicity, so design is about removing what is unnecessary rather than adding detail. The brand draws its inspiration from Asian minimalist culture and lifestyle.

Products and positioning

KOJIN describes its aim as striving for simplicity between high-end fashion and streetwear. Its clothing is designed to be timeless and pared back, and it is presented as unisex, with the function of a garment placed above gender norms. The range is shown on both women and men.

  • Hoodies and sweatshirts
  • Jackets
  • Trousers
  • Suits, including pieces from the Shizen Collection

Distribution

The label sells primarily through its own online store, where collections are presented as cohesive capsules rather than broad seasonal ranges.

Why it matters

KOJIN is one of a number of young European labels using a direct to consumer model to offer genderless wardrobe staples. Its combination of minimalist design language and streetwear categories reflects a wider shift towards fewer, more versatile pieces that are not tied to traditional menswear and womenswear divisions.

Frequently asked questions

Where is KOJIN from?

KOJIN is a fashion label from the Netherlands.

Is KOJIN unisex?

Yes. KOJIN designs unisex clothing, placing the function of each garment above gender norms.

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