NOVESTA
Slovakia
NOVESTA is a Slovakian footwear brand whose factory dates back to 1939 and is located in the historic Bata industrial park. It is known for vulcanised canvas and rubber sneakers, made in Slovakia.
| Origins | 1939 |
|---|---|
| Brand formed | 1992 |
| Country | Slovakia |
| Technique | Vulcanisation |
| Location | Former Bata industrial park |
| Website | novesta.sk |
What is NOVESTA?
NOVESTA is a sneaker brand from Slovakia. Its manufacturing roots go back to 1939, when production began in the historic Bata industrial park. The works have continued through the war years and the period after the fall of the Iron Curtain.
History
The company started out producing crude rubber and cotton canvas. For more than 50 years it was an important supplier to European designers and shoemakers, and it still supplies crude rubber to other brands. The NOVESTA shoe brand itself was formed in 1992, turning that materials expertise into finished footwear.
Products and positioning
Vulcanisation has been central to NOVESTA's production for decades. The process bonds the rubber sole to the canvas upper with heat and gives the brand's sneakers their classic look. Alongside sneakers, the range includes sandals, hats and T-shirts.
- Vulcanised canvas sneakers
- Sandals
- Hats and T-shirts
Distribution
NOVESTA exhibits at international trade fairs, including Pitti Immagine Uomo in Florence, and sells through retailers as well as its own online shop.
Why it matters
NOVESTA combines decades of rubber processing with shoe making in its own Slovakian works, which gives it an authentic European manufacturing story in the sneaker category.
Frequently asked questions
Where is NOVESTA from?
NOVESTA is from Slovakia, where its shoes are made in the historic Bata industrial park.
When was NOVESTA founded?
Its factory dates back to 1939, and the NOVESTA shoe brand was formed in 1992.