14 October 2026International edition
Vol. I · No.
14 October 2026
AI in Fashion
DAILY
The daily briefing on AI in the fashion business
Where fashion meets artificial intelligence.
Denim and casualwear

Paddock's

Germany

Paddock's is a German denim and trousers brand making jeans, chinos and casual tops for men and women. It is known for its range of named five pocket fits.

Facts
CountryGermany
Core productJeans and trousers
LinesMen and women
Men's fitsRanger, Pipe, Duke, Dean, Ben, Ray
Websitepaddocks.de
Segment
Mid-market
Categories
DenimMenswearWomenswear
Sales channels
E-commerceWholesale

What is Paddock's?

Paddock's is a German casualwear brand focused on jeans and trousers. Its collections are organised around a set of named fits for men and women, aimed at customers who want dependable everyday denim.

Products and positioning

Trousers are the core of the range, in several styles:

  • Five pocket jeans
  • Cargo trousers
  • Chinos
  • Bermuda shorts

For men, Paddock's offers fits including Ranger, Pipe, Duke, Dean, Ben and Ray. The women's line includes Lucy, Pat, Luca, Jane, Malin, Kate, Lara and Lia. Tops complement the trousers, with T-shirts, sweatshirts, shirts and polo shirts. The brand also runs a dedicated sustainability programme, including a women's line labelled as sustainable.

Distribution

Paddock's sells directly through its own German online shop with free delivery and returns, and its jeans are also carried by large online fashion platforms in Germany.

Why it matters

Paddock's represents the fit driven segment of the German denim market, where brands compete on a stable catalogue of named cuts that customers reorder season after season, rather than on trend led collections.

Frequently asked questions

What does Paddock's sell?

Paddock's sells jeans, cargo trousers, chinos and shorts for men and women, plus casual tops.

Where is Paddock's from?

Paddock's is a German denim and trousers brand that sells through its own online shop and fashion retailers.

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