Profuomo
Netherlands
Profuomo is a menswear brand that sells shirts, knitwear, trousers, outerwear, shoes and accessories. It operates its own brand stores, an online store and a retailer network.
| Category | Menswear |
|---|---|
| Signature products | Shirts and merino knitwear |
| Retail | Brand stores and retailer network |
| Trade | B2B retail login |
| Website | profuomo.com |
What is Profuomo?
Profuomo is a menswear label with an official online store at profuomo.com. The pages reviewed do not state the country of origin, founding year or founder; the directory hints at the Netherlands.
Products and positioning
The range is built on shirting and knitwear, extended into a full men's wardrobe.
- Shirts, including Japanese knitted, travel, casual and formal styles
- Knitwear in merino, including half-zip, crewneck and cardigans
- Trousers: chinos, flannel, corduroy and denim
- Overshirts, polos, T-shirts, outerwear and jackets
- Shoes, swim shorts and accessories such as scarves, belts, ties and cufflinks
Distribution
Profuomo sells through its online store and Profuomo Brand Stores, and offers a store finder, a retailers page and a B2B retail login. A newsletter programme called Profuomo Club offers a welcome discount.
The brand's public profile rests mainly on its own website, which does not publish company history. It shows a menswear label that has built a full wardrobe around shirting and knitwear and that serves both consumers and retailers.
Frequently asked questions
What does Profuomo sell?
Profuomo sells men's shirts, knitwear, trousers, outerwear, shoes and accessories.
Where can you buy Profuomo?
Profuomo is sold through its online store, its own Brand Stores and retailers found with the store finder on its website.