29 October 2026International edition
Vol. I · No.
29 October 2026
AI IN FASHION
DAILY
The daily briefing on AI in the fashion business
Where fashion meets artificial intelligence.
Luxury and designer houses

RUOHAN

China

RUOHAN is a Chinese womenswear label launched in March 2021 by designer Ruohan Nie. It offers an effortless and timeless contemporary wardrobe built on simple lines, careful tailoring and luxurious fabrics.

Facts
LaunchedMarch 2021
FounderRuohan Nie
CountryChina
Paris debutAutumn/Winter 2023, Palais de Tokyo
Segment
Luxury
Categories
Womenswear
Sales channels
Own storesWholesaleDepartment stores

What is RUOHAN?

RUOHAN is a womenswear brand from China, founded by designer Ruohan Nie and launched in March 2021. Nie is a graduate of Central Saint Martins and previously worked at The Row. She received an award at Shanghai Fashion Week for the Spring/Summer 2022 season.

Products and positioning

The label presents an effortless and timeless vision of the contemporary women's wardrobe, characterised by simple lines, precise details and careful tailoring in neutral tones and luxurious fabrics. Its pieces are designed to be combined into either sophisticated or relaxed looks.

For Autumn/Winter 2023 the collection explored the square as a human made shape, aiming for precision. It included:

  • Knitted overlays and soft jumpers
  • Long coats with high collars
  • Voluminous silhouettes with structured sleeves
  • Silk from Sichuan and fine knitwear

Distribution

The Autumn/Winter 2023 show, held in a hall of the Palais de Tokyo, was the brand's first presentation in Paris. RUOHAN has 40 points of sale in China and 16 stores in Europe, Japan and the United States, and is carried by international luxury e-commerce.

Why it matters

RUOHAN is part of a new wave of Chinese designers presenting in Paris with a quiet, minimalist aesthetic, reaching international buyers within a few years of launch.

Frequently asked questions

Who founded RUOHAN?

RUOHAN was founded by Chinese designer Ruohan Nie, a Central Saint Martins graduate who previously worked at The Row.

Where is RUOHAN from?

RUOHAN is a womenswear brand from China, launched in March 2021.

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