Saddler
Saddler is a Swedish leather accessories brand based in Kungsbacka. It makes belts, bags, wallets and card holders for women and men.
| Founded | 1986 |
|---|---|
| Headquarters | Kungsbacka, Sweden |
| Core material | Leather |
| Key products | Belts, bags, wallets |
| Website | saddler.se |
What is Saddler?
Saddler is a Swedish maker of leather fashion accessories, founded in 1986 and based in Kungsbacka on the west coast of Sweden. The company presents itself as the Swedish leather brand and builds its range around clean, understated accessories in high quality leather for both women and men.
Products and positioning
Belts are the core of the assortment, and the range is unusually deep for a single category:
- Leather, braided leather and suede belts
- Suit belts, waist belts, wide and narrow styles
- Textile, elastic, reversible and automatic belts
Alongside belts, Saddler offers bags for women and men, including totes, shoulder bags, laptop bags, weekend bags, backpacks, messenger bags and travel wardrobe bags. Small leather goods such as wallets, card holders, toiletry bags and shoulder straps complete the offer. Some styles use soft buffalo leather, and the overall aesthetic is minimal and functional rather than logo driven.
Distribution
The brand sells through its own Swedish web shop and is also stocked by Nordic online retailers, where it appears under both the Saddler and SDLR names. In March 2024 the company changed ownership.
Why it matters
Saddler is an example of a long established Nordic accessories specialist that has stayed focused on one material and a few core categories, with belts as a signature product for everyday and formal wear.
Frequently asked questions
Where is Saddler from?
Saddler is a Swedish brand based in Kungsbacka, Sweden, and has been making leather accessories since 1986.
What does Saddler sell?
Saddler sells leather belts, bags, wallets, card holders and toiletry bags for women and men.