Selene
Selene is a Brazilian textile and clothing company founded in 1952 and based in São Paulo. It makes underwear, sportswear, casual wear and childrenswear.
| Founded | 1952 |
|---|---|
| Headquarters | São Paulo, Brazil |
| Main categories | Underwear, sportswear, childrenswear |
| Business model | Textile and garment manufacturer |
| Website | selene.com.br |
What is Selene?
Selene is a Brazilian textile company founded in 1952, with its headquarters in São Paulo. It produces both fabrics and finished clothing for several apparel sectors, including sportswear, casual wear and children's clothing.
Products and positioning
Selene's product range is broad and built around basics and everyday wear rather than catwalk fashion. It covers:
- Underwear
- Sportswear, performance gear and casual wear
- Maternity and plus size clothing
- Licensed brand apparel
- Children's clothing
Because it makes fabrics as well as garments, the company works across the textile chain, a model common among long-established Brazilian clothing manufacturers. Its products are also offered through large online retailers and marketplaces in Brazil.
Why it matters
Selene represents the vertically organised manufacturers that supply much of the basics, underwear and active apparel worn in Brazil. Companies of this type, with decades of history and a wide range of everyday categories, are an important part of the Latin American clothing industry even when their brands are less visible internationally.
Frequently asked questions
Where is Selene from?
Selene is a Brazilian company headquartered in São Paulo.
What does Selene sell?
Selene sells underwear, sportswear, casual wear, maternity and plus size clothing and childrenswear.