SUIT SELECT
Konaka · Japan
SUIT SELECT is a Japanese suit retail brand operated by Konaka Co., Ltd. of Yokohama. It sells suits, set-ups, shirts and pattern-order tailoring in urban-style stores under a simple two-price structure.
| Operator | Konaka Co., Ltd. |
|---|---|
| Headquarters | Yokohama, Japan |
| Stores | 173 (March 2026) |
| Design direction | Kashiwa Sato |
| Website | suit-select.com |
What is SUIT SELECT?
SUIT SELECT is a suit brand and store chain run by Konaka Co., Ltd., a menswear retailer founded in 1973, headquartered in Totsuka, Yokohama, and listed on the Tokyo Stock Exchange. The brand presents itself as a "real suit" brand built around choosing, wearing and enjoying suits.
Products and positioning
SUIT SELECT shops follow an urban style with a two-line, two-price structure that simplifies choice. The creative director Kashiwa Sato supervised the brand's overall design. Its 4S series is a core product family, extended in April 2026 with 4S AIR, a lighter summer range.
- Suits, including the 4S AIR suit described as at least 15% lighter than previous summer suits
- Set-ups with separate jackets and trousers
- Shirts
- Pattern-order tailoring
Distribution
SUIT SELECT had 173 stores as of 31 March 2026, out of 394 stores operated by Konaka across all its brands. It also sells through an online shop.
Why it matters
SUIT SELECT shows how a Japanese suit retailer uses strong branding, simplified pricing and lightweight performance fabrics to sharpen a mass-market suit offer.
Frequently asked questions
Who owns SUIT SELECT?
SUIT SELECT is operated by Konaka Co., Ltd., a listed Japanese menswear retailer based in Yokohama.
What does SUIT SELECT sell?
It sells suits, set-ups, shirts and pattern-order tailoring, including the lightweight 4S AIR series.