29 October 2026International edition
Vol. I · No.
29 October 2026
AI IN FASHION
DAILY
The daily briefing on AI in the fashion business
Where fashion meets artificial intelligence.
Jewellery and watches

Talento Joias

Brazil

Talento Joias is a Brazilian fine jewellery brand based in São Paulo. It makes rings, earrings, necklaces and bracelets in gold with diamonds and coloured gemstones, and is known for its Joia de Artista collaborations with Brazilian artists.

Facts
BaseSão Paulo, Brazil
CategoryFine jewellery
MaterialsGold, diamonds, emeralds, tanzanite
Art projectJoia de Artista, from 2016
Websitetalentojoias.com.br
Segment
Luxury
Categories
Jewellery
Sales channels
Own storesE-commerce

What is Talento Joias?

Talento Joias is a high jewellery label from São Paulo. Its pieces are predominantly in white and yellow gold set with diamonds, with some designs featuring emeralds and tanzanite.

Products and positioning

The collection covers rings, earrings, necklaces and bracelets at the upper end of the Brazilian jewellery market. Beyond its core range, the brand has positioned itself close to the art world.

Joia de Artista

In 2016 Talento began Joia de Artista, a series paying tribute to Brazilian art through collaborations with artists including Valeska Soares, Sônia Gomes and Regina Silveira. The fifth and final edition honoured Tomie Ohtake with a pair of bracelets inspired by her ceiling work at the Theatro Pedro II in Ribeirão Preto. Each model was limited to ten pieces and presented in a box designed by Rodrigo Ohtake, and the edition was launched at Galeria Nara Roesler in São Paulo.

Distribution

Talento sells through its own stores and an official online shop, with customer service in São Paulo and Belo Horizonte.

Why it matters

Talento Joias illustrates how Brazilian fine jewellers use artist partnerships and limited editions to build cultural positioning alongside their commercial ranges.

Frequently asked questions

Where is Talento Joias from?

Talento Joias is a Brazilian jewellery brand based in São Paulo.

What is Talento's Joia de Artista project?

It was a series of limited jewellery editions created from 2016 in tribute to Brazilian artists, ending with an edition honouring Tomie Ohtake.

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