14 October 2026International edition
Vol. I · No.
14 October 2026
AI in Fashion
DAILY
The daily briefing on AI in the fashion business
Where fashion meets artificial intelligence.
Jewellery and watches

Tom Wood

Norway

Tom Wood is a Norwegian jewellery brand founded in Oslo in 2013 by Mona Jensen. It is known for understated Scandinavian designs and for reimagining the traditional signet ring.

Facts
Founded2013
FounderMona Jensen
HeadquartersOslo, Norway
Signature productSignet rings
RetailersOver 200 worldwide
Websitetomwoodproject.com
Segment
Premium
Categories
Jewellery
Sales channels
Own storesWholesaleE-commerce

What is Tom Wood?

Tom Wood is a jewellery brand from Oslo, Norway, founded by Mona Jensen in 2013. Its headquarters are in a former factory building in the Grünerløkka district of Oslo. The brand describes its designs as distinctive yet understated and rooted in Scandinavian simplicity.

Products and positioning

The brand rose to prominence by reimagining the traditional signet ring. Today the range covers rings, including signet and gold rings, as well as necklaces, bracelets, earrings and ear cuffs. Collections include Magic Bean, River, Reflections, ID, Frame, Cove, Dean and Maze.

Tom Wood is certified by the Responsible Jewellery Council and is a member of the Watch and Jewellery Initiative 2030.

Distribution

The jewellery is sold through more than 200 retailers worldwide and through its own e-commerce. The brand runs flagship stores in Oslo and Japan:

  • Oslo
  • Aoyama and Shibuya, Tokyo
  • Dover Street Market Ginza, Tokyo
  • Shinsaibashi PARCO, Osaka

Its team works across Oslo, Tokyo, Barcelona and Copenhagen.

Why it matters

Tom Wood is one of the Scandinavian jewellery labels that has built a strong international following, particularly in Japan, by combining a signature product with wholesale reach and its own stores.

Frequently asked questions

Where is Tom Wood from?

Tom Wood is a jewellery brand from Oslo, Norway, with headquarters in the Grünerløkka district.

Who founded Tom Wood?

Tom Wood was founded by Mona Jensen in 2013.

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