ViCOLO
GGZ · Italy
ViCOLO is an Italian womenswear brand that began with knitwear in 1968. Developed and distributed by the Italian company GGZ, it offers trend-aware, 100 per cent Made in Italy looks from knitwear to denim and bags.
| Origins | 1968, knitwear |
|---|---|
| Company | GGZ S.r.l. |
| Production | Made in Italy |
| Own boutiques | Padua, Florence, Bologna, Rome and others |
| Website | vicolo.com |
What is ViCOLO?
ViCOLO is an Italian women's fashion brand developed and distributed on Italian and international markets by the Italian company GGZ. The brand started in 1968 with knitwear and has since grown into full head-to-toe collections.
Products and positioning
ViCOLO describes its style as glamorous, playful, trend-aware and metropolitan, mixing tailoring ideas with street style references under the idea of "daily cool" and mix-and-match dressing. The offer includes:
- Knitwear and pullovers
- Dresses, jumpsuits and complete outfits
- Denim Couture and Urban Active lines
- Bags
- Seasonal capsule collections created with fashion personalities
All products are presented as 100 per cent Made in Italy, with an emphasis on artisan expertise and attention to detail.
Distribution
ViCOLO runs its own boutiques in Italian cities including Padua, Forte dei Marmi, Treviso, Florence, Bologna and Rome, operates an online shop and sells through a wide network of multibrand retailers across Italy and abroad.
Why it matters
ViCOLO is an example of an Italian womenswear brand that combines domestic production with a mix of own boutiques, e-commerce and multibrand wholesale.
Frequently asked questions
Where is ViCOLO from?
ViCOLO is an Italian womenswear brand, produced in Italy and distributed by the Italian company GGZ.
What does ViCOLO sell?
ViCOLO sells women's knitwear, dresses, denim, complete outfits and bags in a trend-aware metropolitan style.