voyar la rue
voyar la rue is a Dutch womenswear brand founded in 2014 and headquartered in Amsterdam. It designs feminine, elegant and slightly bold clothing, released across six collections a year.
| Founded | 2014 |
|---|---|
| Headquarters | Amsterdam, Netherlands |
| Collections | Six per year |
| Category | Womenswear |
| Website | voyarlarue.com |
What is voyar la rue?
voyar la rue is a womenswear label from the Netherlands, established in 2014, with its headquarters and showroom in Amsterdam. The brand pairs a French-sounding name with what it describes as a true Dutch fit, aimed at confident women.
Products and positioning
The style is feminine and elegant with a playful, somewhat bold edge. Collections have included:
- Tracksuits and loungewear sets
- Vegan leather and faux fur pieces
- Palazzo trousers and flared jeans
- Double-breasted blazers and a velvet suit
- Dresses and skirts
voyar la rue launches six collections a year, giving retailers a regular flow of new product.
Distribution
The brand works with fashion retailers and presents its collections at the Dutch trade fair Modefabriek. A selection for tall women is sold through six specialist stores in the Netherlands.
Why it matters
voyar la rue illustrates how smaller Dutch labels compete in the contemporary womenswear market through frequent drops and a fit tailored to their home customers.
Frequently asked questions
Where is voyar la rue from?
voyar la rue is a Dutch womenswear brand with its headquarters and showroom in Amsterdam.
When was voyar la rue founded?
The brand was founded in 2014.