Xander Zhou
China
Xander Zhou is a Chinese menswear label founded in 2007 by designer Xander Zhou, known for conceptual, sci-fi influenced tailoring and for showing at London Fashion Week Men's. No parent group is named in the sources reviewed.
| Founded | 2007 |
|---|---|
| Founder and designer | Xander Zhou |
| Country of origin | China |
| Segment | Streetwear and youth culture |
| Distribution | About 20 multi-brand stores (per BoF) |
| Website | xanderzhou.com |
What is Xander Zhou?
Xander Zhou is a Chinese fashion label named after its founder and designer. Business of Fashion and NSS Magazine both date the label to 2007. Zhou studied industrial design in China and then fashion design in the Netherlands. Sources differ on his base, with Business of Fashion saying Beijing and NSS Magazine tying the brand to Shanghai Fashion Week, so no single headquarters is stated.
Design
The label is known for conceptual, narrative-driven design and experimental silhouettes, blending traditional tailoring with cyberpunk and sci-fi technological aesthetics. NSS Magazine describes each season as a chapter in an interconnected story world. The SS25 collection, ANACHRONOTALE, reworked European theatre references such as commedia dell'arte and ballet de cour, abstracting a harlequin diamond motif into geometric forms.
- Conceptual, story-led collections
- Tailoring mixed with sci-fi aesthetics
- Mix of high-tech and handmade methods
Business model and distribution
According to Business of Fashion, Zhou shows seasonal collections at London Fashion Week Men's, reportedly as the first Chinese designer to do so, and the label is stocked by about 20 multi-brand stores across East Asia, Western Europe, North America and the Middle East. Zhou also consults for brands and connects them with industry partners. Revenue is not documented in the sources reviewed.
Why it matters
Xander Zhou is regarded as part of a new wave of young Chinese designers developing a distinct menswear aesthetic, and the designer is included in the Business of Fashion BoF 500.
Frequently asked questions
Who founded Xander Zhou?
The label was founded in 2007 by designer Xander Zhou, who studied industrial design in China and fashion design in the Netherlands.
Where is Xander Zhou from?
Xander Zhou is a Chinese label. Business of Fashion places the designer in Beijing, while other coverage links the brand to Shanghai Fashion Week.