Alma en Pena
Spain
Alma en Pena is a Spanish fashion brand best known for footwear, launched in 2006 by Jose Gil. It also sells clothing, bags, wallets, belts and scarves.
| Origin | Spain |
|---|---|
| First collection | 2006 |
| Founder | Jose Gil |
| Family business | Footwear retail since 1960, started by Adela Gil |
| Website | almaenpena.com |
What is Alma en Pena?
Alma en Pena is a Spanish brand built around footwear. Its About Us page says Jose Gil launched the first collection in 2006. He is the second generation of a family of shoemakers.
History
The page traces the family's footwear business to 1960, when his mother, Adela Gil, opened the first multi-brand shoe store. The brand describes itself as attentive to detail and as one of the most desired brands in Europe.
Products and positioning
Footwear covers dancers, boots, ankle boots, wedges, loafers, sandals and sneakers. The range also includes clothing such as dresses, tops, trousers, skirts, jackets and coats, plus bags, wallets, belts and scarves.
Distribution
The brand sells online with shipping across Europe and through corners in El Corte Ingles department stores. It describes its Spanish brand as well established and says it is expanding internationally. The headquarters city is not stated on the page reviewed.
Frequently asked questions
Who founded Alma en Pena?
Jose Gil launched the brand in 2006. He comes from a family of shoemakers whose footwear business dates to 1960.
What does Alma en Pena sell?
It sells mainly women's footwear, along with clothing, bags, wallets, belts and scarves.