9 October 2026International edition
Vol. I · No.
9 October 2026
AI in Fashion
DAILY
The daily briefing on AI in the fashion business
Where fashion meets artificial intelligence.
Jewellery and watches

Atelier de Famille

France

Atelier de Famille is a French jewellery brand founded in 2005 that sells made-to-order, personalised pieces. Customers choose the chain, stones, medallion and engraving.

Facts
Founded2005
CountryFrance
ConceptMade-to-order, personalised jewellery
Materials925 silver, gold plating, stainless steel, semi-precious stones
Segment
Mid-market
Categories
Jewellery
Sales channels
Own stores

What is Atelier de Famille?

Atelier de Famille is a jewellery brand from France, founded in 2005 according to its Westfield shopping centre listing. The listing describes the founder as someone who loves lettering, art and jewellery.

Products and positioning

The brand's concept is made-to-order jewellery that customers design themselves. They choose the chain, stones, medallion and engraving to fit their taste and budget. Items include medallions, bracelets, leather cords and rings.

Materials named in the listing are solid 925 silver, gold plating at 3 microns, stainless steel and semi-precious stones. Engraving is done by hand, either on site in a few minutes or in a workshop.

Distribution

The brand trades from boutiques in French shopping centres, including Westfield Vélizy 2, Westfield Parly 2 and Westfield La Part Dieu.

Why it matters

Atelier de Famille shows a personalisation model in jewellery, where engraving and component choice happen at the point of sale.

Frequently asked questions

What does Atelier de Famille sell?

It sells made-to-order jewellery such as medallions, bracelets, leather cords and rings with hand engraving.

When was Atelier de Famille founded?

Its Westfield listing states that it was founded in 2005.

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