Bangalore Watch Company
Bangalore Watch Company is an Indian watch brand founded in Bangalore in 2018 by Nirupesh Joshi and Mercy Amalraj. It designs, engineers and assembles automatic wristwatches inspired by a 21st century view of India.
| Founded | 2018 |
|---|---|
| Founders | Nirupesh Joshi, Mercy Amalraj |
| Base | Bangalore, India |
| Product | Automatic wristwatches |
| Website | bangalorewatchco.in |
What is Bangalore Watch Company?
Bangalore Watch Company, often shortened to BWC, is a homegrown Indian watch brand. Its watches are designed, engineered and assembled in Bangalore.
History
The brand was founded in 2018 by the husband and wife team Nirupesh Joshi and Mercy Amalraj, who came to watchmaking from the technology sector.
Products and positioning
BWC makes automatic wristwatches organised around stories drawn from contemporary India, such as space exploration, aviation and sport, rather than traditional stereotypes of the country. Its collections include:
- Peninsula, inspired by the outdoors
- Apogee, inspired by space
- MACH1, inspired by the speed of sound
- Cover Drive, inspired by cricket
It also releases limited editions, including watches with meteorite elements, and sells FKM rubber straps.
Distribution
The brand sells directly through its own website, which accepts international payments, and through its own boutique.
Why it matters
Bangalore Watch Company is part of a small group of Indian brands trying to build a domestic market for premium mechanical watches with a distinctly Indian design narrative.
Frequently asked questions
Who founded Bangalore Watch Company?
It was founded in 2018 by husband and wife Nirupesh Joshi and Mercy Amalraj.
Where are Bangalore Watch Company watches made?
The brand says its watches are designed, engineered and assembled in Bangalore, India.