BIGI
BIGI is a Japanese fashion company founded in Tokyo in 1970 by Yuji Okusu with designers Takeo Kikuchi and Yoshie Inaba. It develops a portfolio of womenswear and menswear brands.
| Founded | 23 July 1970 |
|---|---|
| Founders | Yuji Okusu, Takeo Kikuchi, Yoshie Inaba |
| Headquarters | Minato, Tokyo |
| Structure | Multi-brand apparel group |
| Website | bigi.co.jp |
What is BIGI?
BIGI is a Japanese apparel group that began as Bigi Co., Ltd. on 23 July 1970. It was founded by Yuji Okusu together with the designers Takeo Kikuchi and Yoshie Inaba, both of whom became influential names in Japanese fashion.
History
The company first had an office in Azabujuban in Tokyo's Minato ward and later moved to Shirokane, also in Minato. Bigi Holdings Co., Ltd. was established in November 2012, and in February 2018 shares were transferred from Bigi Holdings to MSD Investments Ltd. and Mitsui & Co., Ltd.
Products and positioning
BIGI operates as a multi-brand group rather than a single label. Brands associated with the group include:
- Pink House
- Atsuki Onishi
- Degrace
- Just BIGI
The group has also been associated with the Japanese business of Converse.
Why it matters
BIGI brought together two designers who became influential names in Japanese fashion, and its evolution into a holding structure with trading house involvement reflects wider consolidation in the Japanese apparel industry.
Frequently asked questions
Who founded BIGI?
BIGI was founded in 1970 by Yuji Okusu with designers Takeo Kikuchi and Yoshie Inaba.
Where is BIGI based?
BIGI is based in the Minato ward of Tokyo, Japan.