J-LABEL
J-LABEL is a Dutch womenswear label founded in 2018 by Janneke and Judith. It makes light, casual clothing collections from vegan, eco-friendly materials such as Tencel, GOTS certified organic cotton and FSC viscose.
| Founded | 2018 |
|---|---|
| Founders | Janneke and Judith |
| Country | Netherlands |
| Key materials | Tencel, GOTS organic cotton, FSC viscose |
| Website | jlabel.com |
What is J-LABEL?
J-LABEL is a sustainable womenswear brand from the Netherlands. Its founders, Janneke and Judith, met in 2008 and launched the label ten years later, in 2018.
Products and positioning
The brand designs light, casual fashion collections and builds them around materials chosen for their lower environmental impact:
- Tencel
- GOTS certified organic cotton
- FSC certified viscose
All materials are vegan. Garments are packed in biodegradable plastic, recycled plastic and cardboard, and transport emissions are offset by planting trees through the Trees for All project.
Production and social commitments
J-LABEL produces with GOTS and SA 8000 certified factories in India, chosen for good working conditions and fair wages. The brand also supports charities and shows on its website which share of each price goes to a charitable cause.
Why it matters
J-LABEL is an example of the small Dutch labels that make certification, material choice and transparency on social impact central to their proposition, rather than treating sustainability as a separate capsule.
Frequently asked questions
Who founded J-LABEL?
J-LABEL was founded in 2018 by Janneke and Judith, two Dutch founders who met in 2008.
Is J-LABEL sustainable?
The brand uses vegan materials such as Tencel, GOTS organic cotton and FSC viscose and works with GOTS and SA 8000 certified factories in India.