LOTT.
LOTT. is a Dutch jewellery brand, also known as LOTT. gioielli, founded in 2010. Its pieces, notably earrings and personalised initial jewellery, are designed in its own atelier in the Netherlands.
| Founded | 2010 |
|---|---|
| Country | Netherlands |
| Design | Own atelier in the Netherlands |
| Focus | Earrings and personalised jewellery |
| Website | lottgioielli.com |
What is LOTT.?
LOTT., trading as LOTT. gioielli, is a jewellery brand from the Netherlands founded in 2010. The brand states that every piece is unique and carefully designed in its own atelier in the Netherlands.
Products and positioning
Despite its Italian-sounding name, which uses the Italian word for jewellery, the label is Dutch. Its collection centres on fashion jewellery with a strong focus on earrings:
- Drop, oval and flower earrings
- Glitter and crystal earrings
- Initial cube pieces for personalisation
- The smaller Tiny by LOTT. line
Gold-tone finishes and crystal details recur throughout the range, which is positioned at accessible mid-market prices.
Distribution
LOTT. sells through its own multilingual web shop, which promises same-day shipping for orders placed before the afternoon cut-off, and through international marketplaces such as Wolf and Badger, which list the brand for the US and Australian markets.
Why it matters
LOTT. reflects the growth of design-led fashion jewellery brands in the Benelux region that combine in-house design with direct online sales and international marketplaces.
Frequently asked questions
Where is LOTT. gioielli from?
LOTT. gioielli is a Dutch jewellery brand whose pieces are designed in its own atelier in the Netherlands.
When was LOTT. founded?
LOTT. was founded in 2010.