Marine Serre
France
Marine Serre is a Paris fashion label founded by the French designer of the same name, known for upcycling and a crescent moon motif. It won the LVMH Prize in 2017. Wikipedia reports that in July 2026 its parent company entered court-supervised restructuring while seeking an investor.
| Founder | Marine Serre |
|---|---|
| Headquarters | Paris, France |
| First runway show | February 2018 |
| Award | LVMH Prize for Young Fashion Designers, 2017 |
| Status | Parent company in French court-supervised restructuring, July 2026 |
| Website | marineserre.com |
What is Marine Serre?
Marine Serre is a Paris-based fashion house founded by the designer Marine Serre, born in 1991 in Brive-la-Gaillarde. The brand offers women's and men's ready-to-wear, shoes, accessories and jewellery, and is associated with upcycling and a signature crescent moon print.
History
Serre presented her graduation collection in 2016 and worked at Balenciaga for a year before launching her label. She won the 2017 LVMH Prize for Young Fashion Designers and made her runway debut in February 2018. Her pieces gained wider visibility through collaborations, including air-purifying masks in 2019, and through celebrity wearers: Wikipedia notes that Beyoncé wore the brand in Black Is King and commissioned a custom catsuit for the 2023 Renaissance Tour.
Products and positioning
The label is positioned in the luxury segment. Key features include:
- At least 50% of each collection made from upcycled materials, per Wikipedia
- The crescent moon motif as the brand's main print
- Catsuits and custom pieces
- A collaboration with the French chair maker Chaisor on the MS Maison line
The brand employs over 70 people to source and rework deadstock. For autumn/winter 2026 it presented five couture pieces made with the Louvre from reused objects.
Business model and distribution
Marine Serre sells through wholesale partners, its own website and, since October 2025, its first stand-alone boutique in Seoul. Wikipedia lists Dover Street Market, Nordstrom, SSENSE and The Broken Arm among stockists. The website offers a stockist locator and online orders.
2026 restructuring
According to Wikipedia, in July 2026 the label's unnamed parent company was placed in redressement judiciaire, a French court-supervised restructuring, citing client payment defaults in 2025, weak consumer spending and rising costs. The company remained operational and was seeking an investor. The outcome is not documented in the sources reviewed.
Why it matters
Marine Serre is one of the most visible examples of upcycling at the luxury end of fashion, and a case study in how a prize-winning independent label balances sustainability claims, celebrity visibility and wholesale payment risk.
Frequently asked questions
Who owns Marine Serre?
The sources reviewed do not name an owner. Wikipedia reports that in July 2026 the label's parent company entered court-supervised restructuring and was seeking an investor.
What is Marine Serre known for?
The brand is known for upcycled and deadstock fabrics and for its crescent moon print. Founder Marine Serre won the LVMH Prize in 2017.