9 October 2026International edition
Vol. I · No.
9 October 2026
AI in Fashion
DAILY
The daily briefing on AI in the fashion business
Where fashion meets artificial intelligence.
Premium and contemporary

MORE & MORE

Cenk Tekstil and Hedef Dis Ticaret · Germany

MORE & MORE is a German ready-to-wear fashion brand founded in Munich in 1982. It makes clothing and is sold through nearly 1,000 points of sale worldwide.

Facts
Founded1982
FounderKarl-Heinz Mohr
HeadquartersMunich, Germany
Points of saleNearly 1,000 worldwide
StoresNearly 200 worldwide
Websitemoreandmore.com
Segment
Mid-market
Categories
Womenswear
Sales channels
Own storesWholesaleDepartment stores

What is MORE & MORE?

MORE & MORE is a ready-to-wear fashion brand from Germany. According to its Wikipedia entry, it was founded in 1982 by Karl-Heinz Mohr and is headquartered in Munich, Bavaria.

History

The same source states that Cenk Tekstil and Hedef Dis Ticaret acquired 100% of the brand in 2016. These two companies are named as the owners.

Products and positioning

The brand's product category is given as clothing, specifically ready-to-wear. A directory hints that it also sells bags, footwear and accessories.

Distribution

MORE & MORE has a wide wholesale and retail footprint. The source states that it has nearly 1,000 points of sale and nearly 200 stores worldwide.

Why it matters

The brand shows how a Munich label from the early 1980s has continued under international ownership while keeping a large distribution network.

Frequently asked questions

Where is MORE & MORE from?

MORE & MORE is a German fashion brand headquartered in Munich, Bavaria.

Who founded MORE & MORE?

According to Wikipedia, MORE & MORE was founded in 1982 by Karl-Heinz Mohr.

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