OCEANSAPART
Snocks · Germany
OCEANSAPART is a German activewear brand founded in Berlin in 2017 that sells sports and yoga clothing for women through its own online shops. Since late 2024 the brand has belonged to a subsidiary of the German DTC company Snocks.
| Founded | 2017, Berlin |
|---|---|
| Owner | Snocks subsidiary (since 2024) |
| Category | Women's activewear |
| Core markets | Germany, France, Italy, Poland |
| Website | oceansapart.com |
What is OCEANSAPART?
OCEANSAPART is a digital-native activewear brand from Berlin. It designs sports and yoga clothing for women and sells it directly to consumers through its own online stores.
History
The brand was founded in Berlin in 2017 and operated by Rise Up Fashion GmbH. It grew rapidly as a direct-to-consumer business with core markets in Germany, France, Italy and Poland. In July 2024 the company entered provisional insolvency proceedings and continued trading while an investor was sought.
In November 2024 a subsidiary of Snocks acquired the brand, the online shop operations and the warehouse in an asset deal. The brand has been maintained under the new owner.
Products and positioning
The range focuses on women's activewear: sports clothing and yogawear designed for training and active lifestyles, developed and marketed as a digital brand.
Distribution
OCEANSAPART sells through its own online shops rather than physical retail, serving customers mainly in Germany, France, Italy and Poland.
Why it matters
OCEANSAPART's path from fast-growing DTC start-up to acquisition by Snocks reflects consolidation in the German digital-native fashion sector, where larger online brands are absorbing peers to gain scale.
Frequently asked questions
Where is OCEANSAPART from?
OCEANSAPART is a women's activewear brand founded in Berlin, Germany, in 2017.
Who owns OCEANSAPART?
Since November 2024 the brand has belonged to a subsidiary of the German DTC company Snocks.