Pamela Love
United States
Pamela Love is an American jewellery brand launched in 2007 in Brooklyn by the designer Pamela Love. It sells jewellery, engagement rings and home hardware through its online store and its own concept stores.
| Founded | 2007 |
|---|---|
| Founder | Pamela Love |
| Origin | Brooklyn, New York |
| Segment | Jewellery and watches |
| Own retail | Paris concept store (2020), Williamsburg studio (2022) |
| Website | pamelalove.com |
What is Pamela Love?
Pamela Love is a jewellery label that the designer launched under her own name in 2007 in Brooklyn, New York. According to the brand's website, she studied experimental film and art direction at NYU's Tisch School of the Arts, worked as a painting assistant to the artist Francesco Clemente and apprenticed in New York's Diamond District. The site says she now lives and works in Los Angeles.
Products and positioning
The range covers earrings, rings, necklaces, bracelets and charms in sterling silver, gold plate, 14 carat and 18 carat gold and glass. Beyond everyday jewellery, the brand offers several adjacent lines.
- Love and Commitment: diamond and coloured stone engagement rings and wedding bands, with a Ceremonial Collection launched in 2021 that includes bespoke pieces.
- Home hardware: a line launched in 2023 with the master jeweller Guillaume Pajolec.
- The Infinite Door: a 78 card tarot deck co-created with Krys Maniecki and published by Hachette.
Business model and distribution
The brand sells directly through its online store and its own retail spaces. It opened a concept store in Paris in 2020 and a Fine Jewelry and Piercing Studio in Williamsburg, Brooklyn, in 2022. Its website also lists a retail stores page, though the locations are not detailed in the sources reviewed. Production is spread across ateliers in Italy, Spain, Thailand and Myanmar, as well as Los Angeles and Brooklyn.
Why it matters
Pamela Love is an example of a designer-founded American jewellery label that has extended from fashion jewellery into fine jewellery, bridal, piercing and homeware while keeping a direct-to-consumer retail presence. Ownership is not stated in the sources reviewed, and the company appears to remain founder-led.
Frequently asked questions
Who founded Pamela Love?
The designer Pamela Love launched the brand under her own name in 2007 in Brooklyn, New York.
Where is Pamela Love jewellery made?
According to the brand, production takes place in ateliers in Italy, Spain, Thailand and Myanmar, plus Los Angeles and Brooklyn.