River Woods
River Woods is a Belgian fashion brand founded in 1995 that started in menswear. It now dresses men, women and children in a style that mixes American sportswear with European elegance.
| Founded | 1995 |
|---|---|
| Country | Belgium |
| Origins | Started as a menswear brand |
| Markets | Stores in eight countries |
| Website | riverwoods.be |
What is River Woods?
River Woods is a Belgian fashion brand founded in 1995. It began as a menswear label and later expanded into womenswear and childrenswear. Its signature is a mixture of American sportswear and European elegance, translated into casual, preppy wardrobes for the whole family.
Products and positioning
River Woods sits in the premium casualwear segment. Its collections combine relaxed sportswear pieces with more polished items, offering complete looks for men, women and children. Besides its Belgian base, the company has had offices in Paris and Hong Kong.
Distribution
The brand has stores in eight countries, including Belgium, the Netherlands, the United Arab Emirates, China and Russia. In 2017 it returned to Amsterdam with a new store. River Woods also operates in designer outlet centres, among them:
- Maasmechelen Village in Belgium
- McArthurGlen Designer Outlet Roermond and Roosendaal in the Netherlands
- McArthurGlen Designer Outlet Roubaix in France
Why it matters
River Woods is one of the Belgian family-oriented casualwear brands that have built a retail network beyond the Benelux, using a recognisable transatlantic style and a mix of own stores and outlet locations.
Frequently asked questions
Where is River Woods from?
River Woods is a Belgian fashion brand founded in 1995.
What does River Woods sell?
River Woods sells clothing for men, women and children that mixes American sportswear with European elegance.