ten Cate
ten Cate is a Dutch underwear brand making everyday bodywear for women and men. Its range includes seamless briefs, thermal underwear, swimwear and sports pieces sold through Dutch retailers and online platforms.
| Origin | Netherlands |
|---|---|
| Category | Underwear and bodywear |
| Ranges | Seamless, thermal, swimwear, sports |
| Retail partners | Albert Heijn, Zalando, specialist shops |
| Website | ten-cate.nl |
What is ten Cate?
ten Cate is an underwear and bodywear brand from the Netherlands. It is a familiar name in Dutch retail, where it is stocked by supermarkets, specialist underwear shops and online fashion platforms.
Products and positioning
The brand covers everyday basics for women and men, with lines that include:
- Underwear for women and men, including seamless maxi briefs
- Thermal underwear
- Swimwear
- Sports underwear and basics
Its products are positioned as practical, accessible essentials rather than fashion statements.
Distribution
ten Cate reaches consumers through a wide range of retail partners. Albert Heijn sells ten Cate seamless underwear, specialist shops such as Hemd voor Hem stock its thermal ranges, and Zalando carries the brand across men's, swimwear and sports categories.
Why it matters
ten Cate shows how an established bodywear basics brand can stay visible across very different channels, from grocery retail to fashion marketplaces, by focusing on replenishment products that customers buy repeatedly.
Frequently asked questions
Where is ten Cate from?
ten Cate is an underwear brand from the Netherlands.
What does ten Cate sell?
ten Cate sells underwear for women and men, including seamless and thermal underwear, swimwear and sports basics.