CAMILLA
Australia
Camilla is an Australian print house founded in 2004 by Camilla Franks. It is known for ready-to-wear and resort collections, including printed kaftans.
| Founded | 2004 |
|---|---|
| Founder | Camilla Franks |
| Origin | Australia |
| Positioning | Print house, resort and ready-to-wear |
| Certification | B Corp |
| Website | camilla.com |
What is Camilla?
Camilla, styled CAMILLA, is an Australian fashion brand founded in 2004 by Camilla Franks. Its website describes it as a global print house known for ready-to-wear and resort collections, and the legal entity named on the site is Camilla Australia Pty Ltd.
Products and positioning
The range covers ready-to-wear including dresses, kaftans, tops, bottoms, denim, skirts, shorts, outerwear and jumpsuits, plus swim and resort wear. Accessories include bags, shoes, sunglasses, hats and scarves, and the brand also sells jewellery, men's, kids' and baby clothing, and home and living items such as cushions and bed linen.
Distribution
The brand's site links to a boutique locator and a stockists page, and it operates regional online stores, including a US eBoutique. The page does not state how many stores exist.
Sustainability
The website mentions B Corp certification, the I=Change programme, a sustainability initiative called A Better Earth, artisan craftsmanship and a partnership with The Hunger Project.
Why it matters
Camilla shows how an Australian designer brand built a global identity around bold prints and extended from kaftans into a lifestyle range across several categories.
Frequently asked questions
Where is Camilla from?
Camilla is an Australian brand, and its legal entity is Camilla Australia Pty Ltd.
Who founded Camilla?
Camilla was founded in 2004 by Camilla Franks.