Stores
Commerce & Marketing · Explainer
How is AI used in physical fashion stores?
From associate assistants and clienteling to computer vision for stock and checkout, AI is moving onto the shop floor. What works, what it requires and where privacy law draws hard lines.
Commerce & Marketing · Analysis
What the physical fashion store is for now
Stores are no longer just places that hold stock. They are showrooms, service centres, fulfilment hubs and return points, and must be measured that way.