7 October 2026International edition
Vol. I · No.
7 October 2026
AI in Fashion
DAILY
The daily briefing on AI in the fashion business
Where fashion meets artificial intelligence.
Topic

Technology

Strategy, Data & Regulation · Analysis

Build, buy or partner? How fashion companies should source AI capabilities

Fashion companies can buy AI as software, build it on their own data or develop it with technology partners. When each option makes sense, what the evidence says and how to avoid lock-in.

By Clara Vos5 min read
Strategy, Data & Regulation · Analysis

Fashion technology trends 2026: what is real and what is hype

AI shopping assistants, agentic checkout, virtual try-on and enterprise agents: a sober look at which fashion technology trends are delivering in 2026 and which are still mostly promise.

By Clara Vos5 min read
Strategy, Data & Regulation · Guide

AI for CIOs and IT leaders in fashion: architecture, data and governance

What fashion CIOs and IT leaders need to get right for AI: product and sales data foundations, integration architecture, build or buy, security, EU AI Act duties and governance frameworks.

By Maya Lindqvist5 min read
Strategy, Data & Regulation · Explainer

ERP in fashion: the system of record behind every order

Every wholesale order, invoice and delivery ends up in the ERP. Here is what it does in a fashion business, where it struggles, and how to keep it healthy.

By Clara Vos5 min read
Design & Product · Explainer

PLM explained: how collections move from sketch to sample

Product lifecycle management is where a collection is designed, specified, costed and sampled. Here is what PLM does, who uses it and what to expect from it.

By Inès Laurent5 min read
Design & Product · Explainer

PIM explained: why product data is a fashion brand's hidden asset

A product information management system holds the content that sells: descriptions, attributes, images and translations. Here is why it matters for every channel, wholesale included.

By Inès Laurent4 min read
Strategy, Data & Regulation · Explainer

Headless commerce for fashion brands, in plain language

Headless commerce separates what shoppers and buyers see from the engine that runs prices, carts and orders. Here is what that means, when it helps and what it costs.

By Clara Vos4 min read
Strategy, Data & Regulation · Guide

Build or buy? Choosing software for a fashion business

Custom software promises a perfect fit, standard software promises speed and lower risk. A practical framework for deciding which path suits each part of a fashion business.

By Clara Vos4 min read
Strategy, Data & Regulation · Guide

What a modern tech stack looks like for a mid-sized fashion brand

From product development to wholesale ordering and finance, a mid-sized fashion brand needs a connected set of systems. A layer-by-layer guide to what belongs where.

By Clara Vos4 min read
Strategy, Data & Regulation · Guide

How to run a software selection (RFP) without losing a season

A structured selection process finds the right system and protects the selling calendar. A step-by-step guide for fashion businesses running a request for proposal.

By Clara Vos4 min read
Strategy, Data & Regulation · Guide

A realistic digital roadmap for a traditional fashion brand

Digital transformation fails when it starts with tools. A phased, practical roadmap for established fashion brands, starting with data and processes and sequenced around the season.

By Clara Vos4 min read