29 October 2026International edition
Newsletter FIRE Digital
Vol. I · No.
29 October 2026
AI IN FASHION
DAILY
The daily briefing on AI in the fashion business
Where fashion meets artificial intelligence.
Brands by country

Vietnam

24brands
25%sell wholesale
75%sell online
92%run own stores
Main segments
Premium and contemporary (4)Mass market and fast fashion (6)Footwear (5)Jewellery and watches (3)Streetwear and youth culture (6)

Show on the brand map

Premium and contemporary

4
AristinoVietnamEva de EvaVietnamMay 10VietnamOWENVietnam

Mass market and fast fashion

6
5S FashionVietnamAn PhướcVietnamBlue ExchangeVietnamCOCO SINVietnamSeven.AMVietnamViet TienVietnam

Footwear

5
AnanasVietnamBiti'sVietnamBiti's HunterVietnamJunoVietnamVascaraVietnam

Jewellery and watches

3
Bảo Tín Minh ChâuVietnamCurnonVietnamDOJIVietnam

Streetwear and youth culture

6
5THEWAYVietnamBad HabitsVietnamBO®BỤIVietnamDaviesVietnamLeventsVietnamTeelabVietnam

Other countries

ArgentinaAustraliaAustriaBangladeshBelgiumBrazilCanadaChileChinaColombiaCroatiaCzechiaDenmarkEcuadorEgyptEstoniaEthiopiaFinlandFranceGermanyGreeceHong Kong SAR ChinaHungaryIcelandIndiaIndonesiaIrelandIsraelItalyJapanKenyaLebanonLithuaniaMalaysiaMexicoMoroccoNetherlandsNew ZealandNigeriaNorwayPakistanPeruPhilippinesPolandPortugalRomaniaRussiaSaudi ArabiaSerbiaSingaporeSlovakiaSouth AfricaSouth KoreaSpainSri LankaSwedenSwitzerlandTaiwanThailandTürkiyeUkraineUnited Arab EmiratesUnited KingdomUnited States